They are prepared to splash the cash on some of world football’s most lucrative contracts.
But Guangzhou Evergrande are also spending significant amounts on developing youth – and are possibly China’s best hope of ever being a success on the world stage.
The free-spending Chinese Super League club boasts one of the most staggering football facilities in the world, with their academy boasting 50 football pitches – and over 2,500 students.
Guangzhou’s football school is spread over a remarkable 300 acres of land and cost £130million to complete.
The end goal is to help China win the World Cup. Pretty ambitious, considering their current world ranking of 65th (up nearly 30 spots in two years), but still behind nations like the Cape Verde Islands, Bolivia and Albania.
Staff, students and guests receive a daily remainder of what the academy is all about, as they pass a 40-foot tall replica of the World Cup trophy outside the front gates.
Such was the nation’s ambition to improve their chances, the Guangzhou academy was turned from rural land into the world’s biggest football school in just 10 months.
However, Guangzhou know it is not just facilities that they need to make world-beating footballers – they need the right coaching, too.
That’s why they employ 24 Spanish coaches from Real Madrid, as part of an agreement with the La Liga giants, with their instructions being immediately translated into Chinese by translators on site.
“What we notice is the children are at a high technical level but the greatest difference is tactically, particularly in the decision making process,” one coach, Sergio Zarco Diaz, explained in 2016.
Cristiano Ronaldo is among the visitors in recent years, along with Real president Florentino Perez.
Parents are paying up to 60,000 yuan (£6,750) every year to send their children to the academy – an amount slightly above the average yearly salary in China.
One class out of every five is a football training session, with traditional subjects being taught the rest of the time. But even those lessons have a heavy footballing slant.
As well as football pitches, there is a swimming pool, cinema, gym and library, alongside basketball, tennis and volleyball courts.
Several canteens feature specialist chefs, who have been flown in from the western Xinjiang province to look after the strict diets of the academy’s Muslim players.
The school’s principal, Liu Jiangnan, told CNN that he believes there is room for the school to get even better.
“This ranking is incongruous with China’s international standing as a world power,” he said in 2016.
“In about four years, Chinese football will definitely see an improvement and maybe return to be one of the top contenders in Asia.
“And of course, in about 20 or 30 years we will set our sights on the top world rankings.”
Well, halfway across that four year scale and China are being beaten 6-0 by Wales and 4-1 by the Czech Republic – two nations who failed to qualify for this year’s World Cup.
But China are definitely playing the long game with this one.
Victor Moses scores on Turkish debut to seal Fenerbahçe win
Victor Moses, former Super Eagles winger, scored on his debut for struggling Turkish Super League side, Fenerbahçe, in their 2-0 win over Goztepe on Friday evening.
The former Chelsea player, Moses, came on for Andre Ayew, scorer of the first goal, in the 64th minute and sealed the win nine minutes later with his first strike in Turkish football.
Fenerbahçe had won only once in seven league games and flirting with relegation before the arrival of Moses, who is looking to reignite his career after being deemed surplus to requirement at Chelsea.
The wing wizard advanced with the ball just inside the opposition’s half, laid it off for Jailson who returned the favour, picking out the galloping Moses in the six-yard box to finish off the move he started.
The former Wigan player only played twice for the London club since the arrival of coach Mauricio Sarri, and the 28-year-old forward had to join the former Turkish League champions on an 18- month loan deal late in the January transfer window.
Victor Moses abruptly retired from the Super Eagles to focus on his club career but it is hoped that a return to regular club football could make him return to the national team.
Messi, Maradona plead for Sala search to continue
Lionel Messi and Diego Maradona have joined calls to resume the search for the missing plane carrying Cardiff striker, Emiliano Sala.
Guernsey Police called off the search for Sala and pilot David Ibbotson on Thursday afternoon, but the player’s former club Nantes led calls from across football for it to be resumed.
Barcelona star Messi added his voice to the cause on Friday, writing on his Instagram story, said: “As long as there are still possibilities, a hint of hope, we ask you please continue to look for Emiliano.
“I send all my strength and support to his family and friends. #PrayforSala.”
Another Argentinian football superstar, 1986 World Cup winner Maradona, also posted on Instagram pleading for the search to continue, with the message: “Hope never dies.”
Neymar gets new lover
Neymar has sparked new rumours regarding his love life after being pictured alongside a Brazilian model, Mari Tavares.
The PSG ace has been single since his tumultuous relationship with long-term partner Bruna Marquezine ended in October.
With Ligue 1 entering a winter break, Neymar enjoys a short festive holiday – and also experiments with new looks having revealed his fake dreadlocks recently.
And while spending Christmas back in his native Brazil, he fuelled romance rumours after being spotted alongside a 20-year-old model Mari Tavares at a party.
The bombshell is an active Instagram user where she often shows off her stunning curves and tattoos to her 175,000 followers.
And although the pair have not been seen showing affection to each other yet, in Brazil Tavares is already thought to be Neymar’s next lover.
The 26-year-old winger has been single since breaking up with his long-term partner Bruna Marquezine in October.
Neymar had been involved in an on-and-off relationship with the 23-year-old Brazilian actress and model for six years before ending it in October.
The Brazil ace was rumoured to have cheated on his ex with a soap opera actress Giovanna Lancellotti, but laughed off the speculations.
It was claimed the couple were at odds over politics ahead of a heated presidential election but Marquezine denied it.
She said: “It was his decision. I am going to ask that this issue isn’t prolonged because normally I don’t speak about my personal life.
“I have a lot of respect and affection for him and for everything we went through together.
“I just want to clear this point up, because we are living through a critical and dangerous time, a time with a lot of hate and no, the breakup had nothing to do with that [politics].”
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